Local support for small-business exhibitors
Olma Messen, the organizer of the Swiss Pavilion contracted Welkam for total coordinatation of their booth at Nano Tech in Tokyo. We designed, planned, produced and supervised the display.
Welkam also helped the exhibiting companies localize their marketing material and prepare them for a successful market entry. Unlike multinational players, these small and medium companies are not as familiar with foreign market requirements and appreciated the local support for all the small details necessary for a successful show.
Date: February 21, 2006
Size: 81m2 (872 ft2)
Location: Tokyo (Big Sight), Japan
The Swiss Pavilion was organized by Olma Messen in Switzerland. The eight exhibitors in the team booth were small and medium-sized suppliers of nano tech nology products and equipment from Switzerland.