Welkam directs, designs and builds displays and booths for exhibitions and events in Japan and abroad

From Victorinox Switzerland arrived 2 flight cases with a system booth kit to be set up at shopping malls all over the country. After a trial set up in Tokyo, the program started in “the Factory” in Sapporo in August. We covered the transport logistics, the over night set up and also had sales support staff on site to promote the booth and the “Activity” event, where the secrets of knife assembly were shown by a craftsman in front of the visitor’s eyes. The project management and the discussions with the shopping mall managers of the next 7 locations went parallel as the booth moved from town to town.