Welkam directs, designs and builds displays and booths for exhibitions and events in Japan and abroad

This show is a kind of “hunting plain” where professional hunters gather for “high qualities”. What was important was to make the booth simple and clean so that their products would be enhanced under a good visibility. So we hid disturbances like lights and too many colours as much as we could by using light boxes and only while colour on the walls. With well-exmained location and size of the company logos and presentation movies run by some digital photo frames, they could successfully catch the hunter’s attention and curiosity.